From Business Proposal’s umbrella street to Seoul’s craft galleries

The umbrella street, then the galleries

Visit Seoul identifies the street in front of the museum as the filming location of Business Proposal’s yellow-umbrella scene. After seeing the exterior, enter the galleries for the people and skills behind the objects. General admission is free; externally hosted exhibitions may charge.

The expanded evening schedule runs from 15 September to 30 November 2026. Plan the evening around the permanent galleries on floor 2 of Building 1. The floor-1 lobby is closed for an exhibition change from 13 to 25 October, with reopening planned for 27 October. Buildings 2 and 3 and the education building close at 18:00; Building 1 also closes at 18:00 on Thursday. Follow the on-site guidance for temporary access arrangements.

Which galleries are worth making time for?

For an evening visit to Building 1, floor 2, begin with the exhibition on artisans making objects useful to society. It examines Joseon craftspeople who supplied royal ceremonies and everyday life. Looking at an object’s function and maker as well as its decoration connects palace ritual settings with ordinary utensils.

Other exhibitions on the same floor follow craft through the opening of Korea to foreign trade and the colonial period. They examine craft as an industrial and tourism product, including advertising and trademarks. These displays connect changes in production and sales with the objects on show.

Textile enthusiasts should reserve daytime for Building 3. The floor-2 embroidery exhibition explores wishes for health, happiness, life and death. Floor 3 currently hosts the cooperative exhibition Andong Byeolgung: Layers of Time from 28 April 2026 to 29 August 2027, featuring fibre and paper crafts. Building 3 closes at 18:00, so an evening-only visit misses these galleries.

If visiting several buildings, add Building 2, floor 2, for the exhibition tracing natural materials into craft: stone, clay and wood become metalwork, ceramics and mother-of-pearl lacquerware. For a comparison of materials and techniques, continue from Building 2 to the textile displays; for an embroidery or fibre focus, spend more time in Building 3.

Closing times and last admission

Regular closures are Monday and 1 January. The general museum opens when Monday is a statutory public holiday, but the Children’s Museum closes every Monday. The shop and craft library also have their own hours. Enter by 20:30 for the late galleries, or by 17:30 on Thursday.

From Anguk to the galleries

Approach from Exit 1 of Anguk Station on Line 3. The address is 4 Yulgok-ro 3-gil. The map below locates the museum and nearby areas; its points are not entrances or indoor corridors. On arrival, use the museum plan to identify Exhibition Building 1.

1. 1
   Seoul Museum of Craft Art site

   Museum-area reference, not an entrance

2. 2
   Kyungin Traditional Dawon

   Paid traditional-tea stop in Insadong

3. 3
   Ikseon-dong lanes

   Optional separate walk; individual shop hours

Tea in Insadong and children’s visits

Before the galleries, consider Traditional Dawon at Kyungin Art Museum, 11-4 Insadong 10-gil. This paid tea stop serves traditional and leaf teas. Visit in the early evening before returning to the museum. Arrange your return transport towards Anguk before adding more evening stops. The art galleries’ daytime opening is separate from the tea house.

The Children’s Museum checks advance online reservations, unlike the freely visited general galleries. Food is prohibited inside exhibitions, as are flash and tripod photography. The craft courtyard restricts access from 22:00 until 08:00 the next day.

Korean map search names: 서울공예박물관, 안국역, 경인미술관 전통다원.

Official visitor information